Doing different starts with our ingredients, but doesn’t end there. We are committed to minimizing the impact that our products have on the environment around us. That is why we are committed to reducing waste, improving recyclability and sustainably sourcing materials. Click here for the details on our sustainability efforts.
We know you LOVE animals and so do we! That’s why all the Bioré® products in our western markets are cruelty-free and vegan friendly. We do not test our products or the materials within them on animals and we do not use any animal-derived ingredients.
We follow the conventions of the EU and other governmental bans on animal testing for cosmetics. Occasionally, laws and regulations require testing of materials outside of the cosmetics category. Since the 1980’s, Kao Corporation has been actively working together with industry associations and relevant third parties to find robust alternatives to animal testing which have been successfully adopted as international guidelines.
Our goal is to bring you the best products with superior technology and that starts with safety. We set the highest standards to ensure every material and finished formula meets industry standards for purity, quality and performance with no exceptions. Here’s the low-down on the most common ingredients you have been asking about.
Our fragrance philosophy places the utmost importance on research, analysis, assessment and transparency. Our in-house team of experts is dedicated to creating fragrances that can be enjoyed safely. That’s why our formulations are compliant and backed by safety data and meet the guidelines of the international fragrance association (IFRA). And we are striving to improve transparency, so that accurate information about products and ingredients is accessible for everyone. Click here to learn more about our fragrance philosophy.